Summary
Overview
Work History
Education
Skills
Industry Engagement
Professional Highlights
Timeline
Generic

Mouhanad Khraishi

Executive Head Of Revenue Management, Pricing & Ancillary Revenue
Amman

Summary

Dynamic Senior Executive with over 25 years of global experience in the airline industry, specializing in revenue optimization, strategic management, organization transformation, and business turnaround. Proven track record in driving profitability, leading cross-functional teams. Expert in revenue management, dynamic pricing, and technology integration, with a strong focus on profitability and strategic growth.

Overview

28
28
years of professional experience

Work History

Executive Head of Revenue Management, Pricing & Ancillary Revenue

Royal Jordanian Airlines
01.2018 - Current
  • Founded a new ancillary revenue unit, generating an additional $25 million
  • Developed and executed on onboard retail sales strategy (Seat Assignment, upgrades,…), significantly increasing ancillary revenue
  • Led a team of directors and managers towards record-setting performance in revenue growth and efficiency
  • Led directors and managers to record-setting revenue growth and efficiency through dynamic pricing and revenue management strategies
  • Initiated and guided the transformation of revenue management processes to enhance retail orientation.

Head of Revenue Management & Pricing

Royal Jordanian Airlines
01.2007 - 01.2017
  • Managed a $700 million revenue portfolio, aligning pricing with strategic objectives
  • Developed and implemented dynamic pricing strategies based on market research, demand forecasting, and competitive analysis to maximize revenue
  • Collaborated with sales, marketing, and revenue management teams to align pricing strategies with business objectives
  • Fostered a collaborative and high-performing work environment, leading a team of 38 people across various functions.

Director of Revenue Management

Royal Jordanian Airlines
01.2003 - 01.2007
  • Achieved a 7% increase in annual revenue through strategic system implementations and initiatives
  • Led the implementation of new products and pricing structures worldwide, significantly improving market segmentation and revenue
  • Managed One World alliance requirements, aligning booking classes and resolving revenue discrepancies
  • Directed the implementation of MP2 Software for route optimization, enhancing monthly profits by at least half a million through demand forecasting and cost adjustments
  • Improved revenue integrity by implementing the Calidris system, resulting in a 4% revenue increase by addressing issues like duplicate bookings and no-shows
  • Developed and managed airline performance metrics (e.g., SLF, ASK, RPK, Yield, RASK), providing insightful weekly and monthly performance reports
  • Trained and managed a team of nine, elevating them to senior control positions and effectively managing a vast number of daily flights for overbooking and revenue control.

Schedule Analyst/ Charter sales

Royal Jordanian Airlines
01.2000 - 01.2002

Senior Industrial Engineer

Royal Jordanian Airlines
01.1996 - 01.2000

Education

MBA in Airline Management & Business Administration -

Maastricht University

Diploma in Airline Marketing and Sales - undefined

IATA
Geneva, Switzerland

B.A. in Industrial Engineering - undefined

University of Jordan
Amman, Jordan

Skills

strategic leadershipundefined

Industry Engagement

Recognized speaker at international revenue management conferences.

Professional Highlights

  • Enhanced Royal Jordanian Airline's revenue through innovative ancillary revenue optimization and technological enhancements, leading to significant revenue increases.
  • As a Board Member of Royal Wings Airline, directed a strategic turnaround, transforming the airline from a loss-making entity to a profitable one by redefining business and operational strategies.
  • Transformed Royal Tours as Board Member/Vice Chairman, achieving over a 50% return on investment by targeting key tourism markets.

Timeline

Executive Head of Revenue Management, Pricing & Ancillary Revenue

Royal Jordanian Airlines
01.2018 - Current

Head of Revenue Management & Pricing

Royal Jordanian Airlines
01.2007 - 01.2017

Director of Revenue Management

Royal Jordanian Airlines
01.2003 - 01.2007

Schedule Analyst/ Charter sales

Royal Jordanian Airlines
01.2000 - 01.2002

Senior Industrial Engineer

Royal Jordanian Airlines
01.1996 - 01.2000

MBA in Airline Management & Business Administration -

Maastricht University

Diploma in Airline Marketing and Sales - undefined

IATA

B.A. in Industrial Engineering - undefined

University of Jordan

Similar Profiles

CREATE PROFILE
Mouhanad KhraishiExecutive Head Of Revenue Management, Pricing & Ancillary Revenue