Loganathan M
Senior Merchandiser
Perundurai
Summary
Professional merchandiser prepared to contribute to high-impact retail environments. Solid background in developing strategic merchandise plans that align with consumer demand and market trends. Reliable team collaborator with knack for adapting to changing market conditions, leveraging strong analytical and negotiation skills. Known for detail-oriented approach and ability to drive results.
Overview
9
9
years of professional experience
4
4
Languages
Work History
Senior Merchandiser -Product & Production
Classic Fashion Apparel
01.2024 - Current
- Played a pivotal role in the development and execution of successful seasonal campaigns, generating increased sales for Organizations
- Developed strong vendor relationships to negotiate better pricing, improving profitability for the company.
- Performed quality assurance procedures while analyzing projects, resets and backroom processes.
- Championed strategic collaborations with external brands to diversify product offerings and attract new customers.
- Collaborated cross-functionally with design and production teams to ensure consistent product quality and timely deliveries.
- Identified new product opportunities by conducting market research and trend analysis, expanding the brand''s offerings.
- Brand's Handling : Abercrombie & Fitch , Hanes Brand
- Products : Mens , Women's and Kids Active Wear
Senior Merchandiser
Brand studio lifestyle pvt ltd
07.2021 - 11.2023
- Product selection based on research to reach market in price range with focus on quality, style and materials
- Determine ideal retail prices according to buying trends
- Working with team to manage the Annual buy budget, selection and buy strategy to achieve sales
- Developed strong vendor relationships to negotiate better pricing, improving profitability for the company.
- Effectively managed open-to-buy budgets to maintain optimal stock levels while avoiding overstocks or shortages in key categories.
- Products Handled - Mens and Women's Wear -All categories
Senior Merchandiser
Sakthiinfra Tex Private Ltd
03.2019 - 06.2021
- As a Merchandiser handling from Yarn to package with allowed period time and utilization of our resources more effectively in a progressive manner
- Buyer handled: Jockey (Inner wear), Walmart (Kids Wear)
PD Merchandiser
KPR MILL LIMITED
05.2016 - 02.2019
- Take care of Product development of earlier stages of project with Multiple options and techniques to customer
- Buyer: Decathlon -All categories (Mens, Women's, kids)
Education
B.Tech - Fashion Technology
Bannari Amman Institute Technology
Erode 04.2012 - 2016.01
Skills
Vendor negotiation
Merchandise planning
Pricing strategy
Global sourcing
Product selection
Product selection
Personal Information
- Date of Birth: 05/27/95
- Marital Status: Single
Timeline
Senior Merchandiser -Product & Production
Classic Fashion Apparel
01.2024 - Current
Senior Merchandiser
Brand studio lifestyle pvt ltd
07.2021 - 11.2023
Senior Merchandiser
Sakthiinfra Tex Private Ltd
03.2019 - 06.2021
PD Merchandiser
KPR MILL LIMITED
05.2016 - 02.2019
B.Tech - Fashion Technology
Bannari Amman Institute Technology
04.2012 - 2016.01
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