Dana Abu-Lebdeh
Marketing , Digital Marketing , PR , Management
Amman
Summary
Dynamic and results-oriented Digital Marketing Specialist with strong experience in digital and offline marketing, brand management, and customer engagement. Skilled in creating and executing marketing strategies, managing social media platforms, and running advertising campaigns on Meta and Google. Adept at content creation, video editing, SEO optimization, and developing marketing calendars. Experienced in coordinating events, exhibitions, and partnerships, as well as designing restaurant menus and managing integrations with delivery platforms such as Careem and Talabat. Recognized for strong organizational skills, creative problem-solving, and the ability to enhance brand presence and drive growth across multiple channels.
Overview
14
14
years of professional experience
Work History
Digital Marketing Specialist
Ocean Fresh Fish
01.2022 - Current
- Conducted analysis of marketing campaigns and developed strategic marketing plans for the department.
- Managed offline marketing activities including participation in exhibitions and events.
- Handled packaging and branding projects.
- Managed and grew social media platforms, including advertising campaigns on Meta.
- Oversaw account management and development across multiple digital channels.
- Created and edited short-form videos and reels using editing software.
- Produced engaging written content and implemented SEO strategies to optimize visibility.
- Contributed to the development and maintenance of the company’s mobile application, website, and QR code systems.
- Managed Google Business Profile to enhance online presence.
- Designed and executed marketing calendars and promotional SMS campaigns.
- Developed restaurant menus and coordinated with delivery applications such as Careem and Talabat for restaurant and product listings.
Secretary and Data Entry
Gulf House for trading and shipping
01.2013 - 01.2016
- Make sure each project is progressing on time.
- Organize official meetings and planning company events.
- Responsible for diary management and travel arrangements.
- Answer and monitor phone calls and handle internal and external inquiries and requests for information.
Sales and Customer Service
Reebal for car insurance
01.2012 - 01.2013
- Prepare correspondences, reports, presentations, and manage the EVP's schedule.
- Schedule and attend confidential management and board meetings.
- Prepare agendas, transcribe and distribute minutes to insure the Executive Vice President is properly prepared for meetings with the information he requires.
Education
Marketing
Al-Quds Open University
Riyadh06-2014
Secondary School -
Al-Hammad School
Al Khobar06-2010
Skills
- Personal Skills
- Excellent in spoken and written Arabic
- Good in spoken and written English
- Communication and excellent public relation skills
- Performs very well under pressure and sustained periods
- Flexible and adaptable to change in an ever changing work environment
- Quick leaner and proactive
- Work effectively within the team delivering own targets & support others
- Cautious to avoid work-related accidents and unnecessary risk-taking in a work environment
- Able to keep on task and complete projects without becoming distracted or bored
- Think and plan thoroughly before acting or making decisions
- Performing day to day financial transactions verifying, posting and recording accounts, receivable data consideration not out of the organization business circle
- Computer Skills
- Excellent in Windows and Microsoft Office
- Easy templates creator in MS Office (word, excel, PowerPoint) correct and accurate sheets that serve the organization in identify and clarify functional tasks and commitments
Timeline
Digital Marketing Specialist
Ocean Fresh Fish
01.2022 - Current
Secretary and Data Entry
Gulf House for trading and shipping
01.2013 - 01.2016
Sales and Customer Service
Reebal for car insurance
01.2012 - 01.2013
Marketing
Al-Quds Open University
Secondary School -
Al-Hammad School
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