Ahmad Shakeeb

Scope Of Works:

On site SEO :

- Developing News SEO Content Strategy To correspond With Google News requirements & EverGreen Content Strategy To Inhance lifelong Traffic

- Optimizing All Content URL Structure & Readability

- Optimizing for Meta Description&Title Tags, Images, Heading tags For All Articles

- Inhancing Internal & External Links Strategy

- Optimizing User Experience By Doubling PageViews For Each Session Of User

- Reducing Bounced Rate To 52% In Overall Average lifetime for the website.

-Responsible of Auditing Over 25000 URL

- Responsible of Implementing Sitemap & XmlNewsSitemap

- Responsible of Implementing The Right Schema's For News Website

- Responsible of Implementing AMP ( Accelerated Mobile Pages) To Inhance User Experince And Reduce Bounce rate

- Perodic Auditing For CWV

- Responsible of Inhancing Trendy Content For Google Discover

Off Site SEO:

- Guiding And Planning social media Content that collaborating With The Website

- Responsible of Running Paid Campaigns To Grow The Website Awareness

- Planning For Offline Campaigns that promoting fo the website Messages And differentiation ( Billboards, Outdoors..etc)

Reporting And Data Analysis:

- Doing Monthly Report Of Website Performance

- Doing Monthly Report Of Website Paid Campaigns Performance

- Doing Daily Data Analysis To Optimize Content Strategy, Creation & User Search Intent.

Technical and Marketing Tools :

- Headed the definition of all tracking events and metrics, and effectively integrated marketing tools for tracking and data analysis; Google Analytics, Google Search Console, Facebook Pixel, ScreamFrog, SemRUSH, Google Tag Manager, GA4, Google News, Google Adsense.

Achievements:

- driving More Than 300k Traffic In 6 Months

- driving More Than 100k Organic Traffic 6 Months Without Being In Top Stories

- Linking To Google News Publisher

- Sitting Up Google Search Console Account

- Sitting Up Google Analytics Account

- Sitting Up Google Tag Manager Account & Tags For Conversion Tracking

Scope Of Work:

- Managing Social Media Platform and Guiding Content Strategy

- Website Technical Auditing

- Analyzing Website And Social Platform Data

Technical and Marketing Tools :

- Google Search Console, Facebook Adsmanager, Google Analytics, Creator Studio, Wordpress.

• Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
• Analyzed SEO outreach goals and presented findings to marketing director.
• Incorporated XML sitemaps, 301 redirects to facilitate search engine spidering, crawling and indexing.
• Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
• Researched and implemented search engine optimization recommendations in accordance with development methodology.
• Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
• Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.

On site SEO :

- Developing Product SEO Content Strategy To correspond With Google requirements & To Inhance lifelong Traffic

- Optimizing All Content URL Structure & Readability

- Optimizing for Meta Description&Title Tags, Images, Heading tags For All Articles

- Inhancing Internal & External Links Strategy

Training:

- 10 Hours Of SEO intensive Course for company employee

- Practical SEO training for company employee On All SEO Activities

Reporting And Data Analysis:

- Doing Monthly Report Of Website Performance

- Doing Daily Data Analysis To Optimize Content Strategy, Creation & User Search Intent.

Technical and Marketing Tools :

- Headed the definition of all tracking events and metrics, and effectively integrated marketing tools for tracking and data analysis; Google Analytics, Google Search Console, ScreamFrog, Ahrefs,

Achievements:

- Increasing The Orgince Traffic By More Than 65%

- driving More Than 21K Organic Traffic By 4 Months Of Work

I worked with A team in this Project to to develop Dr. Khalaf performance

Scope Of Work:

- Monthly Content Creation

- Running Paid Campaigns

- Collaborate With Design & Video Team To Create the visual Content

- Collaborate With the Team Leader To put The inbound Strategy

Achievements:

- Building Customer Base Through Social Platforms

- Building Real Business Through Social Platforms

- Building New Personal Brand

-700k views for Awareness And Educational Videos campaign

-Improving ROAS(return on ad spend) to : 92$ per 1 dollar Return On Ad Spend.

Scope Of Work:

- Creating Content Strategy & Methodology Both In Arabic And English

- Creating Awareness& Teasing Content Campaign

Achievements:

- 1K High Quality Engaged ,Aware & Teased List Of Potential Client That Follow The Social Media Platforms

- Hitting The Right very Niche Target Audience In Some Places In Amman City

- Followed And Engaged By Some Of The Targeted Influencers That Related To The Business Scope Of Work